Industries · Dental & Medical

AI for dental and medical clinics

Most clinics do not have a marketing problem. They have a capacity problem: calls missed while the front desk is with a patient, recalls that slip a quarter, and a schedule with gaps nobody had time to fill.

The economics of a clinic are unusual. A new patient is worth years of recurring hygiene and treatment, but the cost of losing one is invisible — nobody logs the caller who rang at 6:40pm, got voicemail, and booked with the practice down the road instead. That is the leak worth closing first, and it is an operations problem long before it is an advertising problem.

The second leak is recall. Six-month hygiene is the most predictable revenue in the building and it is usually chased by whoever has a spare ten minutes. Automated, tracked recall sequences over SMS and email recover appointments that were already yours — no new patient acquisition required.

The third is quieter and more serious. A clinic's website, booking form and any system touching patient records are a regulated attack surface. In Canada that is PIPEDA, and in Ontario PHIPA, and both make the custodian responsible. Most clinic websites have never been scanned.

What you get

Book while you're closed

A booking page that takes appointments at 9pm and on weekends, when a large share of patients actually go looking.

Automated recall

Hygiene and follow-up sequences over SMS and email that run on schedule and log every touch, instead of depending on a spare ten minutes.

Nothing falls off the list

Every enquiry becomes a tracked record with an owner and a next action — not a sticky note on the monitor.

Local visibility

Technical SEO and location-specific pages so you show up for '<treatment> near me' rather than three pages down.

Review generation

Timed, polite review requests after an appointment. Reviews are the single strongest local ranking and conversion factor for clinics.

Scanned, not assumed

Continuous vulnerability, TLS and exposed-secret scanning on the web systems around your practice — the ones nobody has looked at since launch.

Deliverables

Everything that lands in your repo, inbox and dashboard at the end of the engagement.

  • Clinic website with per-treatment pages and online booking
  • Recall and reactivation sequences over SMS and email
  • Enquiry pipeline with owner, stage and next action on every record
  • Google Business Profile and local search setup
  • Review request flow timed to the appointment
  • Baseline security scan of your web-facing systems, with a remediation list

How we deliver

Step 1
Map the leaks

Where enquiries arrive, where they stall, and what a missed call currently costs you per month.

Step 2
Close the after-hours gap

Booking page and automatic response first — the fastest recovery of revenue you are already losing.

Step 3
Turn on recall

Sequences for hygiene, unscheduled treatment and lapsed patients, with a human approving the first sends.

Step 4
Then market

Only once the schedule can absorb it: local SEO, reviews and paid acquisition.

Frequently asked

No, unless you decide it should. Sequences are drafted and held for approval by default, and you choose per sequence whether it sends automatically after that. Every message is logged against the patient record.

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